Audience Targeting

Supercharge your audience targeting.

Smarter targeting, more returns. Leverage our audience targeting suite to reach active in-market shoppers ready to engage with you and become your next loyal customers.

Activate audiences using the world's largest open commerce dataset

Reach the people who will care most about you, whether they’re just discovering you, or have engaged with you before.

Connect with new customers

Engage new shoppers in-market right now and who will love your brand. Refine across product interests, lifestyles, location, and demographics. Use lookalike modeling to find people who act like your best customers.

Drive customer lifetime value

Reengage people who already know you. Connect your customer data, and target groups like lapsed or loyal customers with dynamic ads that help them discover more of your products that they’ll love.

Optimize audience targeting

Use our massive commerce data set to reveal untapped insights into your best shoppers and how they travel through the customer journey.

Results that speak for themselves

Kikikickz builds awareness and traffic for 2-3X ROAS with upper funnel campaigns

2.78

ROAS from video ads

Kikikickz builds awareness and traffic for 2-3X ROAS with upper funnel campaigns

Apparel and Fashion

2.78

ROAS from video ads

1.76

ROAS from acquisition campaign

87%

Campaign viewability

JobNinja takes the work out of recruiting with contextual targeting

7.7M

New consumers reached

JobNinja takes the work out of recruiting with contextual targeting

Other

7.7M

New consumers reached

1.4%

Click-through rate

613

Sales

My Diamond Ring expands reach and traffic with contextual targeting

300%

Increase in clicks

My Diamond Ring expands reach and traffic with contextual targeting

Apparel and Fashion

300%

Increase in clicks

54x

Increase in audience reached (vs. traditional web traffic campaign)

191%

Increase in visits*

Drive Your Business with Criteo

Build your brand. Get more customers. Sell more stuff. Criteo’s Commerce Media Platform works for businesses of all sizes.

Get more reach

Go beyond walled gardens. With knowledge from 720m daily active users, Criteo can help you serve ads to totally new audiences based on their unique browsing and buying habits.

Get more intelligence

Leverage AI-powered, identity-resilient audiences that optimize across both behavioral and contextual data to engage new users in any environment, agnostic of third-party identifiers.

Get more power

Deliver hyper-relevant ads that are powered in real-time by our AI Engine, which analyzes 120+ shopper intent signals from 35B daily browsing and buying events.

Start growing your business today!

Find your best customers, engage them with the perfect ad, and meet your business goals. Criteo Commerce Growth helps you build ad campaigns that increase sales and grow your customer base.