Forrester analyst Joanna O’Connell published a report titled “Now Tech: Omnichannel Media Management, Q2 2019, Tools And Technology: The Omnichannel Advertising Playbook on the 14th June 2019 with co-authors Brigitte Majewski, David Novitzky and Christine Turley.
This research paper has been independently authored by Forrester and may differ from Criteo’s official position, Criteo briefed Forrester and is cited.
For more context on this report, check our blog post.